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S1E06 - Marketing For Non-Marketing Person : Tik Tok - Between Kobe Bryant Lip Sync and The Next Social Media Marketing Platform.
In 2019, Tik Tok, owned by ByteDance become the most downloaded App on AppStore. Their 18-24 years old ages group prefer NO ad in their viewing and already installed Adblocker while surfing and using TikTok. This is a new marketing platform, where old rules or conventional method marketing doesn't work or apply here. Judging from the age group and their income level, should we start marketing in TikTok? This podcast looks into it.
Please follow u on Spotify and Apple podcast under "Buatdoit"
Music used in this production,
Music: Coffee Stains - Riot https://youtu.be/sz7To0GgAgM
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By Hamdani AminIn 2019, Tik Tok, owned by ByteDance become the most downloaded App on AppStore. Their 18-24 years old ages group prefer NO ad in their viewing and already installed Adblocker while surfing and using TikTok. This is a new marketing platform, where old rules or conventional method marketing doesn't work or apply here. Judging from the age group and their income level, should we start marketing in TikTok? This podcast looks into it.
Please follow u on Spotify and Apple podcast under "Buatdoit"
Music used in this production,
Music: Coffee Stains - Riot https://youtu.be/sz7To0GgAgM