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Anand Virmani’s entrepreneurial journey has taken him from a corporate consulting job to becoming India’s first craft gin maker. Where most people in the country were interested whiskey, wine, and rum, Anand tapped a real gap in the market to create come a London dry gin, ‘Greater Than’, and then a Himalayan dry gin, ‘Hapusa’.
In this episode, we’re talking to Anand about grabbing onto an idea, starting up in the alco-bev industry, and finding the right gin recipe for the Indian consumer.
Anand Virmani’s entrepreneurial journey has taken him from a corporate consulting job to becoming India’s first craft gin maker. Where most people in the country were interested whiskey, wine, and rum, Anand tapped a real gap in the market to create come a London dry gin, ‘Greater Than’, and then a Himalayan dry gin, ‘Hapusa’.
In this episode, we’re talking to Anand about grabbing onto an idea, starting up in the alco-bev industry, and finding the right gin recipe for the Indian consumer.