Catching the Next Wave

S1.E2. Joe Pine. The Experience Economy Is Here. Now It's Time For Transformational Design.


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The Experience Economy is finally here! Joe Pine, co-author of 'The Experience Economy', shares his thoughts on designing for 'time well saved' and 'time well spent'. He also leads us towards the ultimate actualisation of the experience economy: the need for transformative experiences.

Important Links:

  • The Experience Economy” by B. Joseph Pine and James H. Gilmore II
  • Infinite Possibility: Creating Customer Value on the Digital Frontier” by B. Joseph Pine II and Kim C. Korn
  • Authenticity: What Consumers Really Want” by James H. Gilmore and B. Joseph Pine II
  • Computers as theatre” by Brenda Laurel
  • the article about the history of the Experience Economy
  • ...more
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    Catching the Next WaveBy Aga Szóstek, Łukasz Szóstek

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