Eagle Clinical Expert Update - The Business of Natural Health

S1E2: Navigating the regulatory landscape in complementary medicine: Advertising & my responsibilities as a practitioner


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We welcome back Sue Woldt, Senior Regulatory Affair Manager at Integria Healthcare.

In Part 2 of this 3 part series will cover the regulations around Advertising and your responsibilities as a practitioner. 

Sue discusses: 

  • Legislative requirements: TGA advertising code and the ACCC- Australian Consumer Law
  • Advertising complementary medicines 
  • Promotion of practitioner services- what can I say and can't 
  • Advertising in the traditional vs. digital space (eg. website and social media)
  • Receiving a complaint, and how to respond
  • Advertising compliance checklist

Quick Links:

  • https://www.tga.gov.au/hubs/advertising-therapeutic-goods

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Eagle Clinical Expert Update - The Business of Natural HealthBy Eagle Clinical