In this episode we discuss the value and the power of the individual voter, the GOTV efforts locally and nationally and the voter turnout problem the party is grappling with in this heated and divisive environment. Jeni Atchley, my guest for this episode, has experience as a campaign manager and has been in the trenches on the front line where the voters are and is uniquely qualified to discuss this matter. Jeni Atchley is the founder of JGS Strategies, a firm designed to help brand new candidates develop their brand and run for progressive values in local and state seats.