In a relatively short time, social media has turned the world on its head. The opportunities and challenges that social media and social advertising have provided advertisers will be debated for decades to come. In this episode of Paid Media Coffee, we take a high-level view of social media as the glue that holds marketing together. Our host, Kelly Mancuso, is joined by Director of Social Media Amanda Oliver, Paid Social Specialist Meleigha Millman and podcast co-creator Haley Stauffer.