The Drift

S1EP50: Building a New Category with Sara Cullen


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Catch the latest episode of The Drift on Spotify and Apple Podcasts 🎙to hear from Sara Cullen, CEO of GEM, as she speaks to:

👉🏼 The process of “lean operations” as it relates to building and launching a company

👉🏼 How her team at GEM is reimagining consumer nutrition through the GEM Bite

👉🏼 How she thinks about creating competitive differentiators and addressing opportunities to connect with consumers through innovative ways

👉🏼 And so much more…

About Sara:

Sara received a bachelor of science in international agricultural development studies and has spent a decade building and collaborating with startups, non-profits, and sustainable food networks all over the world. Throughout her career, she’s learned from and worked with a kaleidoscopic array of experts from farmers and environmental enthusiasts to functional medicine doctors, herbalists, and registered dietitians. Despite everyone’s unique approach to nutrition, there is one thing collectively agreed upon: we must change the way we feed our bodies and our planet. Her personal health journey brought her to become an experimentalist in the kitchen tinkering with superfood concoctions, new age plants, and sustainable nourishing systems like algae ultimately resulting in the first ever real food way to get your daily nutrition - the GEM Bite.

To learn more about Sara and GEM, check out:

▫️ GEM | www.dailygem.co

▫️ Instagram | @daily_gem

▫️ Facebook

▫️ Twitter

▫️ Sara Cullen

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The DriftBy Eloiza Tecson

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