xploreUX Cast

S2 E003 - What is data in the context of UX?


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In this episode of the xploreUX Cast, I delve into the essential topic of What is data in the context of UX? Data in UX. What exactly is data, and how does it shape user experiences? Discover how raw facts and observations transform into powerful insights that drive better design decisions. Learn how data in UX helps uncover user behaviors, pain points, and opportunities for improvement. From analysing bounce rates to gathering qualitative feedback, we explore methods to create personalised, user-focused solutions. Join us as we discuss ethical data practices, actionable insights, and how businesses can leverage data in UX to enhance satisfaction and drive growth.


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UX BOOKS


The UX Consultant Playbook 1: Bridging User Insights with Business Goals  - ⁠⁠https://amzn.eu/d/5aP0gnz⁠⁠

The UX Consultant Playbook 2: Crafting High-Impact Solutions for Business Success - ⁠⁠https://amzn.eu/d/cfHFAwH⁠⁠

The UX Consultant Playbook 3: Mastering the Business of UX Consulting - ⁠⁠https://amzn.eu/d/dgsm5dC⁠


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Disclaimer: This newsletter provides general information and commentary on UX and data trends. It is not intended as professional advice. The views and opinions expressed in this podcast are those of

the host and guests and do not necessarily reflect the official policy or position of any other agency, organization, employer, or xploreUX's.   Always consult with a qualified professional for guidance on specific UX situations.


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xploreUX CastBy Obruche Orugbo, PhD

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