xploreUX Cast

S2 E005 - Why is it Important to Understand Both UX & Data?


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Welcome to xploreUX Cast, where we break down the powerful combination of user experience and data to help businesses grow smarter. Hosted by Obruche, this episode dives into why understanding both UX and data is crucial for designing purposeful experiences, validating decisions,

and continuously optimising products.

 Discover how blending user insights with analytics improves customer satisfaction, aligns business goals with user

needs, and drives collaboration across teams. Whether you're a designer, product manager, or business leader, join us to explore actionable strategies for creating better experiences and making data-informed decisions.

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UX BOOKS


The UX Consultant Playbook 1: Bridging User Insights with Business Goals  - ⁠⁠https://amzn.eu/d/5aP0gnz⁠⁠

The UX Consultant Playbook 2: Crafting High-Impact Solutions for Business Success - ⁠⁠https://amzn.eu/d/cfHFAwH⁠⁠

The UX Consultant Playbook 3: Mastering the Business of UX Consulting - ⁠⁠https://amzn.eu/d/dgsm5dC⁠⁠


Tune in to refine your design process and prioritise user

experience!


Head over to “x” at xploreUXCast, tweet

your experiences with usability heuristics! We’d love to hear from you.

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Disclaimer: This newsletter provides general information and commentary on UX and data trends. It is not intended as professional advice. The views and opinions expressed in this podcast are those of

the host and guests and do not necessarily reflect the official policy or position of any other agency, organization, employer, or xploreUX's.   Always consult with a qualified professional for guidance on specific UX situations.


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xploreUX CastBy Obruche Orugbo, PhD

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