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3-part series on End of Year Fundraising Success
Episode 2: Making the Ask is a team effort
Board members, other volunteers, and staff can all be involved in the End-of-Year appeal. Peer-to-peer fundraising is very effective. Remind donors to take advantage of their employer’s charitable matching gift program and compose letters and emails that appeal to each segment of donors.
By Diana Marquis3-part series on End of Year Fundraising Success
Episode 2: Making the Ask is a team effort
Board members, other volunteers, and staff can all be involved in the End-of-Year appeal. Peer-to-peer fundraising is very effective. Remind donors to take advantage of their employer’s charitable matching gift program and compose letters and emails that appeal to each segment of donors.