In this episode we discuss the following 8 reasons why colleges and universities should focus on retention and student success:

• a declining national pool of high school graduates; 
• increased pressures to grow revenues; 
• a growing call from the public for increased accountability; 
• the need to close the equity and achievement gaps;
• the ever-changing generational landscape;
• an increased desire for flexibility through online learning;
• Gen Z’s declining interest in traditional higher education; and
• it is simply the right thing to do.