Agency Life Flashback

S2 E32 Story of the Successful Transition from Recruitment Agency to Marketing Agency with Sean Anderson from Hoxo Media


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For the finale of our second season of Agency Life Edition we chat with Sean Anderson who is the Co-Founder & CEO at Hoxo Media.

This is a not to be missed episode as Sean shares very insightful tips on his successful transition from recruitment agency to Inbound marketing agency. Clodagh has worked with Hoxo Media closely for nearly a year and has seen 100% growth in their revenue. Read all about it here.

In this episode we chat about:

  • How Sean and Amar started Hoxo Media 
  • Creating 6 months of content every day 
  • Inbound Marketing for recruitment 
  • Signing 6 clients in 1 month before starting the business by creating content.
  • 50 clients around the world
  • Using video on LinkedIn 
  • Creating a podcast for your agency 
  • Document rather than create 
  • The difference between a recruitment and a marketing agency 
  • How to have a difficult conversation with an employee/partner that is not in the right seat in your agency
  • Building a growth algorithm for your business
  • Showing people your agency culture and not telling them 
  • How working with Clodagh changed their business
  • Working it out = making it happen
  • Doubling agency value in 6 months
  • Advice for Agency Owners 
  • And so much more...
...more
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Agency Life FlashbackBy Laura D'Angelo