In this episode of Digital Ecology, I delve into the dynamic world of digital health alongside my guest, Jenny Chong, a non-executive director at an NHS Trust. Our discussion traverses the myriad challenges, opportunities, and critical areas within the digital health sector, drawing from our personal experiences and insights.

We kick off the conversation by sharing our personal hurdles in seeking assistance and the importance of lending a hand in the entrepreneurial world. A significant point of discussion is the evident scarcity of female and ethnic minority leaders in senior positions, highlighting the urgent need for role models in the field. Jenny opens up about her encounters with unconscious bias and microaggressions in corporate environments, underlining the necessity to support those facing similar issues.

An essential topic we touch upon is the need for amplified investment in femtech solutions. Jenny passionately advocates for greater diversity in venture capital deliberations. We also discuss the obstacles startups face when breaking into the healthcare industry and the invaluable role of mentorship in navigating funding and technical challenges. Jenny shares her expertise in presenting digital priorities to boards, emphasising the importance of compelling storytelling and meticulous research.

We then delve into the complexities surrounding the deployment of Electronic Patient Record (EPR) systems. Jenny elaborates on justifying investments in EPR, ensuring competent digital teams, and their pivotal role in cultural transformation, staff engagement, and recruiting digital champions.

Drawing from her rich experience in both the corporate world and the NHS, Jenny reflects on the similarities and disparities, particularly in attitudes towards risk and investment. She also expresses her concerns over funding digital infrastructure and the imperative to enhance digital tool experiences for staff and patients.

We wrap up the episode focusing on the importance of prioritising staff experiences, encouraging innovation, and the critical practice of actively listening to staff needs. Join Jenny Chong and me for a journey packed with insightful and actionable advice, making this a must-listen for clinicians, researchers, and professionals in the digital health arena.

The Digital Ecology Podcast is part of the Talking HealthTech Podcast Network, your go-to audio destination for the latest in healthcare delivery, innovation, digital health, healthcare ICT, and commercialisation. Discover more at talkinghealthtech.com/podcast/network.