All sorts of things can go wrong in an influencer marketing campaign. So whether it’s IP theft, failure to disclose, defamation and a lot more. In this episode, Gordon Glenister, Global Head of Influencer Marketing at the BCMA, discusses some of the...
 Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

All sorts of things can go wrong in an influencer marketing campaign. So whether it’s IP theft, failure to disclose, defamation and a lot more. In this episode, Gordon Glenister, Global Head of Influencer Marketing at the BCMA, discusses some of the... Learn more about your ad choices. Visit megaphone.fm/adchoices

All sorts of things can go wrong in an influencer marketing campaign. So whether it’s IP theft, failure to disclose, defamation and a lot more. In this episode, Gordon Glenister, Global Head of Influencer Marketing at the BCMA, discusses some of the...
 Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices" rel="noopener noreferrer">megaphone.fm/adchoices</a>

S2-E7: How Influencers Can Protect Themselves

Inside the minds of the leaders, founders and operators shaping business, culture and the creator economy — revealing how influence is built, trust is earned and attention is turned into revenue. Hosted by Gordon Glenister.

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S2-E7: How Influencers Can Protect Themselves

S2-E7: How Influencers Can Protect Themselves