Could this be damaging your business? 
 
Our brains are always jumping to conclusions about the behaviour of others and the Fundamental Attribution Error is one of the many cognitive biases that can damage relationships by undermining trust, teamwork and collaboration. 
 
Cognitive biases are hardwired automatic responses that helped our ancestors survive back when life was very precarious for humans. But in today’s complex world, where we all have many interdependent relationships with lots of different people these biases can get in the way and damage trust and cooperation. 
 
As leaders and managers it is important to understand these biases so we can counter them and prevent them from harming trust and productivity. 
 
Watch this video and learn about the Fundamental Attribution Error in just 150 seconds! 
 
Food for Thought: 
❓Where are you making Fundamental Attribution Errors? 
❓How might your behaviour be creating Fundamental Attribution Errors in your people, peers or customers? 
❓What do you need to do more of in order to avoid these errors? 
 
I look forward to seeing your thoughts and comments about this bias. 
 
#Leadership #Biases #Communication #Management #Talent4performance