Specified: Building Materials & Construction Growth Podcast

S2. Ep. 27: Developing A Marketing Strategy (With Bob Olsen)


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Bob Olsen is the Chief Marketing Officer at Chief Outsiders.


In this episode of Specified Growth Podcast, Bob talks about his early interest in science and innovation and how he got into marketing. He also discusses why it’s important for every marketer to start in sales, integrating digital with traditional marketing in the B2B space, having a marketing strategy in your company, and more. Don’t miss this episode of Specified Growth Podcast!



Please reach out if you have any feedback or questions. Enjoy! 

 

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Specified: Building Materials & Construction Growth PodcastBy Tatsuya Nakagawa

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