Paul Archer, CEO and founder of brand advocacy platform Duel talks with Gordon Glenister, Global Head of Branded Content at the BCMA, about the growth in consumer ambassador programmes. Brands are realising that campaigns that involve consumer advocates...
 Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Paul Archer, CEO and founder of brand advocacy platform Duel talks with Gordon Glenister, Global Head of Branded Content at the BCMA, about the growth in consumer ambassador programmes. Brands are realising that campaigns that involve consumer advocates... Learn more about your ad choices. Visit megaphone.fm/adchoices

Paul Archer, CEO and founder of brand advocacy platform Duel talks with Gordon Glenister, Global Head of Branded Content at the BCMA, about the growth in consumer ambassador programmes. Brands are realising that campaigns that involve consumer advocates...
 Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices" rel="noopener noreferrer">megaphone.fm/adchoices</a>

S2, Ep15: The Growth In Consumer Ambassador Programmes Ft. Paul Archer

Inside the minds of the leaders, founders and operators shaping business, culture and the creator economy — revealing how influence is built, trust is earned and attention is turned into revenue. Hosted by Gordon Glenister.

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S2, Ep15: The Growth In Consumer Ambassador Programmes Ft. Paul Archer

S2, Ep15: The Growth In Consumer Ambassador Programmes Ft. Paul Archer