Today’s guest is Emma Sloan. Emma is a full-time content creator in her business, The Wee Writer, where she and her team provide customized copywriting and editing services to small and medium-sized businesses.

Emma started her business in 2015 when she was still in university. She was in need of part-time income with flexible hours when she came across the idea to offer copywriting services. Since then, she’s taken her business full-time and grown it to over $70,000 a year.

Throughout her journey, Emma has learned that business growth isn’t always linear, and growth for growth’s sake is meaningless (and often stressful). Sometimes you need to take a step back and regroup in order to see the bigger picture. She’s on a journey to continue building The Wee Writer into a business that feels aligned and supports her needs.

In this episode, Emma shares:

• A big mistake she made when cold pitching clients early on (and how you can avoid it)

Resources:

• Episode Show Notes