It’s January, and we’ve all seen it before—gym memberships skyrocket. You can’t go past a gym without seeing the crowds, the excitement, and the motivation buzzing in the air. But fast forward just six to eight weeks, and what do we see? The gym parking lot starts to empty out. The treadmills sit vacant. The enthusiasm begins to fade. 

Why does this happen? More importantly, how can you avoid being part of that statistic and keep pushing forward with your fitness goals well past those first few weeks?