The Air Conditioning Podcast

S2. Episode 42 - The Air Conditioning Podcast | Ben Bithell | Airefrig Australia


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Howdy guys, in Episode 42 of The Air Conditioning Podcast we chatted with the SA State Manager of Airefrig Australia, Mr Ben Bithell.

Starting out from a WA based Garage in 1970, Airefrig Australia grew substantially in the first 12 months, and has continued that momentum. Airefrig Australia is a company that’s committed to being market leaders as a national wholesaler for the refrigeration and air conditioning industry.

We hope you enjoy the episode and as usual, here is a sticky beak….

Take us back to humble beginnings and how Airefrig started (2:50)

How many brunches do you have (3:50)

How do you service your customers on site?  Do you deliver out? (5:15)

Do you have an online portal for your customers? (6:45)

Can you see the business heading more towards becoming an online business? (8:15)

Who is your target client?  Do you cater from single self-employed through to large companies? (9:00)

You mentioned the Airbiz Solutions Portal for your trade account customers, can you tell us more about what this offers? (10:00)

Does it offer reporting for reclaim bottle tracking for the purpose of ARCtick auditing? (12:30)

Given that Airefrig expanded so quickly from a garage in WA to 11 locations Australia Wide, what would you say has attributed to the success of the business? (13:30)

When it comes to the HVAC side of the business, do you sell splits direct? (17:45)

Working with some of the biggest names in the industry, how does Airefrig select which brands they will work with and endorse? (18:30)

Can you tell us more about the range of tools you offer? (21:00)

Can you tell us more about the Ben Bithell story?  How and where did you start out? (24:15)

And that’s just a sniff of what we coverd….

If you’d like to get in touch with the team at Airefrig Australia, you can check them out at https://www.airefrig.com.au/

We hope you enjoy the episode once again guys and thanks for stopping by!

Have a good one.

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The Air Conditioning PodcastBy Brad & Shane Rawson