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S2C4A2 What is Brand Awareness?
Season/Course 2: Universe of Brand
Chapter 4: Brand Equity
Abstract 2
What is Brand Awareness? Brand awareness is the extent to which customers are able to recall or recognize a brand under different conditions. Brand awareness is one of two dimensions from brand knowledge, an associative network memory model. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
View all episodes
By Learn with ADmyBRANDSeason/Course 2: Universe of Brand
Chapter 4: Brand Equity
Abstract 2
What is Brand Awareness? Brand awareness is the extent to which customers are able to recall or recognize a brand under different conditions. Brand awareness is one of two dimensions from brand knowledge, an associative network memory model. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com