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S2C5A6 What is the difference between Brand extension and Line extension?
Season/Course 2: Universe of Brand
Chapter 5: Brand Strategies
Abstract 6
What is the difference between Brand extension and Line extension? A line extension uses a current brand name to enter a new market segment in its product class, whereas a brand extension uses a current brand name to enter a completely different product class. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
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By Learn with ADmyBRANDSeason/Course 2: Universe of Brand
Chapter 5: Brand Strategies
Abstract 6
What is the difference between Brand extension and Line extension? A line extension uses a current brand name to enter a new market segment in its product class, whereas a brand extension uses a current brand name to enter a completely different product class. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com