The Pricing Guys

S2E12 - 4 Pricing Trends to Watch in 2026


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To wrap up season two, Avy and Michael share the four pricing trends that will define 2026. 

You will hear their take on hybrid pricing models, the need for simpler pricing structures, the continued growth of outcome based pricing, and why low cost entry points matter more as budgets tighten.

A clear, practical outlook for anyone planning pricing or revenue strategy for the new year. Season three returns in 2026.

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The Pricing GuysBy Revenue Management Labs