Every public action or event needs media of some kind to succeed. That may look like working with existing press or it might mean making your own media. People need to know why you’re taking action and what you’re asking for. Having good messaging, active communications infrastructure, and ongoing press ties are essential for movements to grow. This episode explores the concept of the Spectrum of Allies and includes tips on handling the mainstream media.

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Check out the transcript and show notes for this episode on rebelsteps.com

Check out Lady Media Co. who gifted us some of the music in this episode.

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