What can large corporations and start-ups learn from each other? How do you make circular economy work in the pharmaceutical industry? And how do you foster creativity in that business? 

These are some of the questions that Sif Bregnballe and Laura Karppinen set out to investigate in their thesis. We also touch upon their process of writing a thesis when almost exclusively meeting online, as well as their take on what is important to keep in mind when you have to find a thesis partner.