The Thriving Misfits

S2E8: Sam Lau - Building Loyalty from the Inside Out


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What does it really take to create a workplace where people feel valued, engaged, and inspired to stay? In this episode, Fyiona Yong sits down with Sam Lau, founder of Total Loyalty Company (TLC), to explore the power of employee engagement, wellness, and building loyalty from within.

With over 30 years of experience and a pioneering approach to staff rewards and workplace culture, Sam shares his entrepreneurial journey, the growing pains of scaling a purpose-driven business, and why personal wellness should never be sacrificed for success.

From humble beginnings to leading one of Asia’s top engagement companies, Sam’s story is a masterclass in integrating passion, purpose, and people-first leadership.


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The Thriving MisfitsBy Fyiona Yong