Greg and Geoff unpack Walmart's acquisition of Vibe.co and what it signals about the race to build and scale commerce media marketplaces across formats, advertiser segments and geographies. Follow the show and subscribe to our newsletter at leadershipinpodcast.com. Questions or feedback: leadershipinpodcast@gmail.com.

Greg and Geoff unpack Walmart's acquisition of Vibe.co and what it signals about the race to build and scale commerce media marketplaces across formats, advertiser segments and geographies. Follow the show and subscribe to our newsletter at leadershipinpodcast.com. Questions or feedback: leadershipinpodcast@gmail.com.

S2E8: The Open Exchange | Walmart buys ⁠Vibe.co⁠

Leadership In is a candid, conversation-driven podcast hosted by adtech industry veterans Greg MacDonald and Geoff Wolinetz. Each episode explores a focused theme through the lens of a senior leader in advertising, media, or adjacent tech.

Guests bring real stories, unfiltered perspectives, and lessons learned from the front lines of leadership, the wins, the failures, the tough calls, and the turning points that shaped their careers.

© 2025 Chelsea Strategies and JPEG Consulting. All rights reserved.

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Leadership In is a candid, conversation-driven podcast hosted by adtech industry veterans Greg MacDonald and Geoff Wolinetz. Each episode explores a focused theme through the lens of a senior leader in advertising, media, or adjacent tech. Guests bring real stories, unfiltered perspectives, and lessons learned from the front lines of leadership, the wins, the failures, the tough calls, and the turning points that shaped their careers. © 2025 Chelsea Strategies and JPEG Consulting. All rights reserved.

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S2E8: The Open Exchange | Walmart buys ⁠Vibe.co⁠

S2E8: The Open Exchange | Walmart buys ⁠Vibe.co⁠