In this episode of This Dude Started Something, we sit down with Cameron Mauk, the founder of Backbone Coffee. Cameron shares the story behind his no-nonsense coffee company that's built for people who work hard and love coffee served black, hot, and straight to the point. We dive into the origins of the brand, the challenges of bringing high-quality coffee to the blue-collar world, and the journey of creating a product that connects with everyone from oil workers to doctors. Whether you're in work boots or just spiritually blue-collar, you’ll want to hear Cameron's insights on creating a brand that resonates with real, hardworking people. Plus, get the inside scoop on Backbone’s coffee blends and what makes them stand out from the crowd.

Where to Buy: Check out Backbone Coffee’s website at www.backbonecoffee.com to purchase their signature blends and get your hands on some of the best coffee around.

Follow Backbone Coffee on Socials:

• Instagram: @backbonecoffeeco