"If I'd asked em' what THEY wanted, they would've said 'FASTER HORSES'" -Henry Ford <div class="text_exposed_show"> >>This episode is brought to us by the great folks at <a href= "https://l.facebook.com/l.php?u=http%3A%2F%2Fantonfrans.com%2F&h=AT2EwtTzbvMFBcmCyMweTvInhnJZzt6txWd3lkM1BeKDqrPQ_2Vwsan8PDder4oaxvz6fAcYKFi7Fjpg1I9xRTR0NnJGjM3K4EoCVJPRrAzNEKOxe9OrDXQPMmXfRRhUguBei0WprGazoMGWGVZAJaGnM6w" target="_blank" rel="nofollow noopener" data-ft= "{"tn":"-U"}" data-lynx-mode= "asynclazy">antonfrans.com</a>- awesome quality sunglasses that give back to a cause you care about. Check em' out here: <a href="http://www.antonfrans.com/" target="_blank" rel="nofollow noopener" data-ft="{"tn":"-U"}" data-lynx-mode="asynclazy" data-lynx-uri= "https://l.facebook.com/l.php?u=http%3A%2F%2Fwww.antonfrans.com%2F&h=AT1lk7zdviOS9tVUKZ8UpGqGHdX_ugdnDSH1IZfFziL5QBv4_Rs_nHd5floguULpRYEOr96FAsZSijT90ZvXuoS4Y3iAgN_eivTIJHMo519xNkvNWrINJm4Gh1bK1aaeXCtf4bvKSRn7VUEH67xoTSntwDA">www.ant

"If I'd asked em' what THEY wanted, they would've said 'FASTER HORSES'" -Henry Ford >>This episode is brought to us by the great folks at antonfrans.com- awesome quality sunglasses that give back to a cause you care about. Check em' out here: www.ant

"If I'd asked em' what THEY wanted, they would've said 'FASTER HORSES'" -Henry Ford &gt;&gt;This episode is brought to us by the great folks at&nbsp;<a href="https://l.facebook.com/l.php?u=http%3A%2F%2Fantonfrans.com%2F&amp;h=AT2EwtTzbvMFBcmCyMweTvInhnJZzt6txWd3lkM1BeKDqrPQ_2Vwsan8PDder4oaxvz6fAcYKFi7Fjpg1I9xRTR0NnJGjM3K4EoCVJPRrAzNEKOxe9OrDXQPMmXfRRhUguBei0WprGazoMGWGVZAJaGnM6w" rel="noopener noreferrer">antonfrans.com</a>- awesome quality sunglasses that give back to a cause you care about. Check em' out here:&nbsp;<a href="http://www.antonfrans.com/" rel="noopener noreferrer">www.ant</a>

S3 | E10: Don't ask customers what they want. Ask them what they DON'T WANT.

We're entrepreneurs who care.

We're building wildly profitable companies that ARE ALSO wildly impactful. 

We've got a social impact that we care deeply about and we're not afraid to bake that impact into our businesses.

You might call yourself things like: social impact entrepreneur, purposeful entrepreneur, or just an entrepreneur who gives a damn. 

Companies like Warby Parker, TOMS Shoes, and LSTN Headphones are our role models. 

So, if you are making a dollar AND a difference with your business (or if you want to) this podcast is the place where you can figure out how to do it.

Business

We're entrepreneurs who care. We're building wildly profitable companies that ARE ALSO wildly impactful. We've got a social impact that we care deeply about and we're not afraid to bake that impact into our businesses. You might call yourself things like: social impact entrepreneur, purposeful entrepreneur, or just an entrepreneur who gives a damn. Companies like Warby Parker, TOMS Shoes, and LSTN Headphones are our role models. So, if you are making a dollar AND a difference with your business (or if you want to) this podcast is the place where you can figure out how to do it.

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S3 | E10: Don't ask customers what they want. Ask them what they DON'T WANT.

S3 | E10: Don't ask customers what they want. Ask them what they DON'T WANT.