You're my commsHERO

S3-E4: On the campaign trail…with Claire Seymour


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Claire Seymour, ASB Service Manager at Aster Group is no stranger to communicating to a diverse audience of very sensitive subjects in her day job. However, Claire is involved in other campaigns outside the day job that demonstrate you don’t have to work in comms to be a #CommsHero  

Claire was involved with a local campaign in South West about sexual assaults and victim blaming that involved getting hundreds of pairs of shoes sent in from the public for a silent protest as part of #walkingintheirshoes #takingastand The campaign received local press and TV coverage as well as featuring in a German newspaper. https://twitter.com/claire_seymour2/status/1375727948939022336?s=20 

Claire is also on the campaign trail for her bid to become the Dorset Police and Crime Commissioner. She shares her advice on campaign tactic and key points including:

Be human
Change your message to engage with different audiences on the various social media platforms
Ask the direct question. Consider your Call To Action (CTA)

Claire tells us about her inspirations including her sister Helen Addis who is the author of the amazing blog ‘The Titty Gritty’ When life takes your right boob and drops the Cancer Bomb on family life… (thetittygritty.com)

Twitter: @claire_seymour2
Linkedin: Claire Seymour

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