How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.

S3 E9 "How's your ePresence?" with guest Eric Vardon


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Artificial intelligence - what does the term mean to you? Does it bring confusion? Fear? Excitement about new possibilities? On this podcast, Mark, from ePresence, and Eric Vardon discuss practical ways artificial intelligence can help you market your business and be more efficient. Also, on the agenda: defining the key to leadership success, whether you are an employee, in middle management, or a CEO. 

Eric Vardon is an accomplished tech entrepreneur, C-Suite executive, contributor at Forbes Agency Council, and an advisor. On this episode he focuses on his experience with start-ups and a game changer in the AI technology realm called Morphio

Artificial intelligence helps our new entrepreneur friends. There’s a new way- you don’t have to hire a bunch of people anymore; you can advertise for yourself a little at a time online and monitor what’s successful and what isn’t.”   

Some keywords from today’s chat  

  • AI (Artificial Intelligence)  
  • Digital Marketing  
  • Grit (YouTube
  • Entrepreneur  
  • Social Media Advertising 

 Social Media Updates 

  • You can now customize your URL on LinkedIn. When you do this, your URL becomes your new handle. This is a great thing capitalize on because you can have a consist brand across all of your social media channels. 
  • Stephen F. Austin beat No. 1 Duke in Men’s Basketball on November 26th. Not only was the upset incredible, but so was the $100,000 spike in donations to the player who made the winning lay-up, Norris Bain. His family, who live in the Bahamas, set up a GoFundMe to help counter the destruction of Hurricane Dorian. After the win, thanks to social media publicity and the spirit of giving, thousands poured into their account.   

Questions Discussed with Eric Vardon 

  • You’ve created several start-ups. What has changed across social media in the last few years? 
  • What are the most important skills in today’s workplace for leaders, middle management, and employees? 
  • How important is automation and AI really? 
  • How is digital media helping you guys succeed today, and why is it successful? 

How to reach Eric: 

Company Twitter: https://www.twitter.com/helpyourhumans 

Company Facebook: https://facebook.com/helpyourhumans 

 Company LinkedIn: https://www.linkedin.com/company/morphio/ 

Personal LinkedIn: https://www.linkedin.com/in/ericvardon/ 

Website: http://morphio.ai 

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How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.By Mark Galvin

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