Book 12 of the Leadership Book Mastermind series is To Sell is Human by Daniel Pink.

From the bestselling author of Drive and A Whole New Mind, and teacher of the popular MasterClass on Sales and Persuasion, comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.

According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.

But dig deeper and a startling truth emerges:

Yes, one in nine Americans works in sales. But so do the other eight.

Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.

Watch ‌us‌ ‌on‌ ‌the‌ ‌weekly‌ ‌‌Empowered‌ ‌Living‌‌ ‌show‌ ‌at‌ ‌noon‌ ‌on‌ ‌Thursday or on YouTube.‌ ‌ ‌

We’re‌ ‌always‌ ‌looking‌ ‌for‌ ‌the‌ ‌story‌ ‌of‌ ‌Breaking‌ ‌Average‌ ‌from‌ ‌the‌ ‌communities‌ ‌that‌ ‌we‌ ‌serve‌ ‌that‌ ‌the‌ ‌world‌ ‌that‌ ‌our‌ ‌listeners‌ ‌are‌ ‌involved‌ ‌in.‌ ‌If‌ ‌you‌ ‌know‌ ‌of‌ ‌a‌ ‌leader‌ ‌out‌ ‌there‌ who‌ ‌is‌ ‌Breaking‌ ‌Average,‌ ‌in‌ ‌the‌ ‌way‌ ‌that‌ ‌they‌ ‌lead,‌ ‌the‌ ‌way‌ ‌that‌ ‌they‌ ‌serve‌ ‌their‌ communities,‌ ‌their‌ ‌organizations,‌ ‌the‌ ‌leaders‌ ‌around‌ ‌them,‌ ‌we'd‌ ‌love‌ ‌for‌ ‌you‌ ‌to‌ ‌go‌ ‌to‌ ‌https://www.breakingaverage.com/podcast‌‌ ‌ ‌let‌ ‌us‌ ‌know‌ ‌of‌ ‌a‌ ‌leader‌ ‌that‌ ‌you‌ ‌think‌ ‌we‌ ‌should‌ ‌talk‌ ‌to‌ ‌as‌ ‌well.‌ ‌

Purchase‌ ‌the‌ ‌Breaking‌ ‌Average‌ ‌book‌ ‌by‌ ‌clicking‌ ‌here:‌ ‌‌http://bit.ly/breakaverage‌ ‌Connect‌ ‌with‌ ‌your‌ ‌‌Breaking‌ ‌Average‌ ‌Crew‌:‌ ‌Paul‌ ‌Gustavson ‌&‌ ‌Rick‌ ‌A. Morris‌ ‌ ‌

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