What type of conversions should we be measuring on our church website? What are "events" in Google Analytics, and how can they be used to power conversion goals? In today’s episode, Katie and Kenny discuss conversions, how to measure them, and best practices. 

For more information, visit Missional Marketing’s page, and be sure to download the pdf “The Top 5 Conversion Goals Your Church Website Should Be Tracking”.

https://missionalmarketing.com/goals

Relevant links:

https://missionalmarketing.com/goals

https://churchcommunications.com/

https://www.facebook.com/groups/churchcomm/

https://katieallred.com/

https://www.kennyjahng.com/