As a founder, you're juggling everything—sales, strategy, team management, and yes, your social media content. You might even enjoy it. But what if the thing you like doing might be the thing holding your business back?In this episode of Managed Chaos, host Katrina Purcell sits down with Emma Tessler (Founder and CEO, Ninety Five Media) to answer a question all founders struggle with: "When do I stop doing this myself?" This episode is about delegation, bottlenecks, and the mindset shift that separates founders who stay stuck from founders who scale.In this episode, we cover:The $25 vs. $500 Task Framework: How to identify which tasks only you can do—and which ones are quietly draining your time.The "Good Enough" Principle: Why perfectionism in marketing creates bottlenecks, and how to train your team without micromanaging every post.The Founder Voice Myth: How to delegate your social media without losing your brand's authenticity (spoiler: it's easier than you think).The Tornado of Growth: What happens when founders stop doing marketing and start doing what only they can do—the business development that actually drives revenue.Memorable Quote: “You are bottlenecking the impact that your brand could make. If your time is on a social media post, you can't be going out there and helping more people and making a bigger change in the world.” — Emma Tessler🎙️ ABOUT THE GUEST Emma Tessler is the Founder and CEO of Ninety Five Media, a social media marketing agency dedicated to creating high converting content for small businesses. With a decade of experience in the marketing world, Emma specializes in turning social media into a powerful tool for growth - helping brands connect with their ideal clients, build engaged communities, and seamlessly convert followers into loyal customers.Connect with Emma: https://ninetyfivemedia.coInstagram: https://www.instagram.com/ninety.five.mediaLinkedIn: https://www.linkedin.com/in/emmatessler/The Stop Scrolling, Start Scaling Podcast: https://podcasts.apple.com/us/podcast/stop-scrolling-start-scaling-podcast/id1635151196🚀 ABOUT MANAGED CHAOSManaged Chaos is the podcast for startup founders, COOs, and leaders who are tired of the fluff. We give you the startup business rundown in less time than it takes to get to work. Hosted by Katrina Purcell.🔗 CONNECT WITH USWebsite: www.themanagedchaospodcast.com LinkedIn: https://www.linkedin.com/in/katrina-purcell/ Instagram: https://www.instagram.com/managedchaospodcast✨ Special Offer from Pobl.ioOutsourcing your US tech talent should not be hard. With pobl.io you will get high-quality teams on demand and enjoy huge cost savings for your business. Try it now at pobl.io. Mention the amazing Managed Chaos when you email us and get a free market data report.Loved this episode? Hit the "Follow" button so you don't miss our next episode.