Sign up to save your podcasts
Or
Share S3C2A2 What is Horizontal Differentiation?
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
S3C2A2 What is Horizontal Differentiation?
Season/Course 3: Product & Services
Chapter 2: Product Differentiation
Abstract 2
What is Horizontal Differentiation? Horizontal differentiation refers to distinctions in products that cannot be easily evaluated in terms of quality. This stands in contrast to vertical differentiation, where the distinctions between products are objectively measurable and are based on the product's respective levels of quality. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
View all episodes
By Learn with ADmyBRANDSeason/Course 3: Product & Services
Chapter 2: Product Differentiation
Abstract 2
What is Horizontal Differentiation? Horizontal differentiation refers to distinctions in products that cannot be easily evaluated in terms of quality. This stands in contrast to vertical differentiation, where the distinctions between products are objectively measurable and are based on the product's respective levels of quality. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com