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S3C2A4 What is Mixed Differentiation?


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Season/Course 3: Product & Services

Chapter 2: Product Differentiation

Abstract 4

What is Mixed Differentiation? Mixed differentiation, often known as simple differentiation, refers to differentiation based on a combination of elements. More complicated purchases usually consider a combination of vertical and horizontal product differentiation. Let's understand this marketing concept in more detail in this episode.

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