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S3C3A5 What is Perishability?
Season/Course 3: Product & Services
Chapter 3: Service & Characteristics
Abstract 5
What is Perishability? Services are perishable, which means that services can not be stored for later sale or use. A ticket for the evening show of a movie can not be used for watching the night show. The perishability of services has important implications for service providers. In the case of steady demand, perishability is not a problem. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
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By Learn with ADmyBRANDSeason/Course 3: Product & Services
Chapter 3: Service & Characteristics
Abstract 5
What is Perishability? Services are perishable, which means that services can not be stored for later sale or use. A ticket for the evening show of a movie can not be used for watching the night show. The perishability of services has important implications for service providers. In the case of steady demand, perishability is not a problem. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com