Learn Marketing

S3C5A6 What is the Category of service mix?


Listen Later

Season/Course 3: Product & Services

Chapter 5: Service Marketing Triangle

Abstract 6

What is the Category of service mix? The service component can be a minor or a major part of the total offering. According to the categories of services mix, the products that have no accompanying services are classified as pure tangible goods. Let's understand this marketing concept in more detail in this episode.

For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

...more
View all episodesView all episodes
Download on the App Store

Learn MarketingBy Learn with ADmyBRAND