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S3C7A2 What is the Introduction stage in PLC?
Season/Course 3: Product & Services
Chapter 7: Product Life Cycle (PLC)
Abstract 2
What is the Introduction stage in PLC? This product life cycle stage involves developing a market strategy, usually through investment in advertising and marketing to make consumers aware of the product and its benefits. This stage can take time to move through, depending on the complexity of the product, how new and innovative it is, how it suits customer needs, and whether there is any competition in the marketplace. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
View all episodes
By Learn with ADmyBRANDSeason/Course 3: Product & Services
Chapter 7: Product Life Cycle (PLC)
Abstract 2
What is the Introduction stage in PLC? This product life cycle stage involves developing a market strategy, usually through investment in advertising and marketing to make consumers aware of the product and its benefits. This stage can take time to move through, depending on the complexity of the product, how new and innovative it is, how it suits customer needs, and whether there is any competition in the marketplace. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com