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In this episode, Mary brings on Lauren Hawthorne, fractional CMO at House of Revenue, to talk about marketing tactics to kickstart your revenue engine. Why is it so important to have an intentional marketing plan? Why do Sales, Customer Success, and Marketing have to be in conjunction? And how do you pivot and match your customers' needs?
By Revenue Radio™5
55 ratings
In this episode, Mary brings on Lauren Hawthorne, fractional CMO at House of Revenue, to talk about marketing tactics to kickstart your revenue engine. Why is it so important to have an intentional marketing plan? Why do Sales, Customer Success, and Marketing have to be in conjunction? And how do you pivot and match your customers' needs?