In this episode of Geeks Keep You Running, host Jonathan Beck (JB) covers the essentials of choosing a backup strategy, distinguishing between cloud-based solutions and on-premise backups. He explains that cloud storage offers flexibility, off-site safety, and easy scalability but relies on strong internet connectivity and comes with monthly fees. Meanwhile, on-premise backup provides immediate access, lower long-term costs, and direct control of security, though it remains vulnerable to local disasters and requires dedicated maintenance. JB also highlights a hybrid approach—combining cloud and local methods—for added reliability, stressing the “3-2-1” backup rule and the importance of automation and regular restore tests to ensure data integrity and business continuity.