Sign up to save your podcasts
Or
Share S3/Ep 104 - Mallory Gott | If You Don't Know What to Do about a Situation, Flip A Coin
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
S3/Ep 104 - Mallory Gott | If You Don't Know What to Do about a Situation, Flip A Coin
In this episode, we talk with MALLORY GOTT, who is the Founder & Creative Director of G+A, which is an experiential design firm that uses a deliberate framework and approach to delivering unforgettable events.
THOUGHT #1
If You Don't Know What to Do about a Situation, Flip A Coin
THOUGHT #2
The Straight Line, a Respectable Optical Illusion Which Ruins Many a Man - Victor Hugo, Les Misérables
CONNECT:
BRAND & RESOURCE MENTIONS:
MALLORY GOTT'S BIO:
After years designing experiences of all kinds (events, conferences, trade shows, learning programs, pop-ups, training, and more) for some of the world’s most discerning audiences, Mallory Gott, founder + creative director of G+A, realized that her approach – identifying the feelings she wanted an experience to evoke and then reverse-engineering those feelings through intentional design of each facet of the experience – was anything but typical.
From her unorthodox style, The 4D Framework was born and Mallory began guiding clients through an experience design thinking process, salvaging events, products, and services that seemed beyond help or in danger of falling prey to the status quo.
By focusing on emotion and desire first, working solutions instead of solving problems, and emphasizing intuitively-based decision making over a data-or-die mentality, G+A quickly amassed a portfolio of experiential design success stories helping client after client rediscover their innate magic to fantastic results and resounding success! If you’re a dynamic leader, incredible artist, visionary retailer, charismatic philanthropist, or just generally awesome person whose spidey senses are tingling after that read, then you’re just who we’re looking for, and we can’t wait to meet you!
Learn more about your ad choices. Visit megaphone.fm/adchoices
View all episodes
By Evergreen Podcasts
4.9
155155 ratings
In this episode, we talk with MALLORY GOTT, who is the Founder & Creative Director of G+A, which is an experiential design firm that uses a deliberate framework and approach to delivering unforgettable events.
THOUGHT #1
If You Don't Know What to Do about a Situation, Flip A Coin
THOUGHT #2
The Straight Line, a Respectable Optical Illusion Which Ruins Many a Man - Victor Hugo, Les Misérables
CONNECT:
BRAND & RESOURCE MENTIONS:
MALLORY GOTT'S BIO:
After years designing experiences of all kinds (events, conferences, trade shows, learning programs, pop-ups, training, and more) for some of the world’s most discerning audiences, Mallory Gott, founder + creative director of G+A, realized that her approach – identifying the feelings she wanted an experience to evoke and then reverse-engineering those feelings through intentional design of each facet of the experience – was anything but typical.
From her unorthodox style, The 4D Framework was born and Mallory began guiding clients through an experience design thinking process, salvaging events, products, and services that seemed beyond help or in danger of falling prey to the status quo.
By focusing on emotion and desire first, working solutions instead of solving problems, and emphasizing intuitively-based decision making over a data-or-die mentality, G+A quickly amassed a portfolio of experiential design success stories helping client after client rediscover their innate magic to fantastic results and resounding success! If you’re a dynamic leader, incredible artist, visionary retailer, charismatic philanthropist, or just generally awesome person whose spidey senses are tingling after that read, then you’re just who we’re looking for, and we can’t wait to meet you!
Learn more about your ad choices. Visit megaphone.fm/adchoices