In this live virtual event, Alex Alleyne, former VP of Sales at Braze and founder of On Target, is joined by Bill Rufo, Chief Revenue Officer at Upper Edge, and Josh Weisman, Chief Revenue Officer at Betts, to discuss the power of decisive leadership. 

They explore key principles that all leaders should adopt, the importance of accountability and communication, and strategies for motivating and inspiring teams.  

The panel also addresses questions from the audience, providing valuable insights and advice for emerging leaders. For valuable insights into effective leadership and decision-making, this is an absolute must-listen episode!

00:01:57 - Key Leadership Principles for Success

00:03:59 - Building Accountability Through Effective Communication

00:06:33 - The Power of Listening in Marketing

00:09:29 - Aligning Your Team with Leadership Principles

00:11:58 - Leading by Example: Crucial Leadership Principles

00:13:40 - Balancing Personal Principles and Company Mission

00:21:50 - Testing Candidate Attributes in the Hiring Process

00:24:47 - Improving Performance Through Situational Analysis

00:26:35 - Developing Leadership Principles for Emerging Leaders

00:31:25 - Strategies to Motivate a Falling Team

00:36:38 - The Importance of Selfless Leadership

00:40:04 - Q&A Session with Josh and Bill

Follow Josh: 

LinkedIn: https://www.linkedin.com/in/josh-weisman/

Follow Bill: 

LinkedIn: https://www.linkedin.com/in/billrufo/

Follow Alex: 

LinkedIn: https://www.linkedin.com/in/alexalleyne/

Twitter: https://twitter.com/elitelevelalex

And if you’re looking to level up in sales, sign up for Alex’s weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/

Alex is a Workweek friend.