Greg Merrilees, founder of Studio1Design.com, has redesigned over 2,000 websites for high-profile clients like Jordan Harbinger, Ezra Firestone - and yes, even Stallone.

But this episode isn’t about name-dropping. It’s about what actually makes a website convert in 2025 and beyond.

Jovana and Greg break down:

• Why most websites leak sales (and how to fix it)

• How to tell if your site needs a redesign - or just a strategy upgrade

• The real role of AI agents, vibe coding, and digital clones in future websites

• What smart design looks like in a world flooded with templated AI slop

• How to create a site that sells - not just looks good

If you’re still running your business with a template site, or wondering if websites are still worth investing in, this is your blueprint for staying relevant, memorable, and conversion-focused.

Timestamp:

00:00 – Meet Greg Merrilees: Web Strategist to the Stars

01:15 – How a t-shirt biz pivoted into a website powerhouse

02:35 – The Ezra Firestone & James Schramko connection

04:20 – Why clarity trumps creativity in web copy

06:00 – Templates vs. custom design: where websites go wrong

08:00 – The design trap: when "too fancy" kills sales

10:00 – Signs it’s time to redesign your website (and what to fix first)

12:00 – Digital twins & AI helpers: new tools to engage leads

14:00 – What’s working now: Microsoft Clarity, split testing & data-led design

16:00 – Case study: Kaari Swim’s mobile-first conversion boost

18:00 – Friction kills: how to guide your customers to buy faster

20:00 – Why branding & consistency matter more than ever

22:00 – Where to start if your website’s stuck in the past

24:00 – Greg’s go-to resources to improve your site today

25:40 – Final takeaways + where to find Greg online

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