Bump to Business Owner

S5 E18: Reframing cold sales and my worst experiences - Solo episode with Caroline


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Last year I decided to push myself and try something new for me and my business. As a founder and mum of 2, I don't have time to be out there relationship building rather than selling.

So I tried cold sales - and it worked!

Cold sales have, sometimes justifiably, a bad rap - I'm sharing my worst experiences from both sides of the sale. But it really worked for me. In this episode I share my conversion rates, my 'how to' and the mindset tips that helped me succeed.

Resources:

LinkedIn: https://linkedin.com/ Dripify: https://dripify.io/

Takeaways

  • Coldselling - maybe it's time to try it

  • The worst thing that happened to me when I tried cold selling

  • Choose the right platform - LinkedIn v Instagram

  • What is a good conversion rate for sales

  • Be prepared - it can be a huge time commitment

  • How not to build relationships

  • My cold selling approach - a how to

  • Mindset tips and how to handle rejection

Chapters

01:00 Introduction to Podcasting Challenges 02:02 The Reality of Cold Selling 02:50 Experiences with Cold Selling 04:44 Navigating Relationship Building and Sales 06:16 Lessons from Sales Calls 07:58 The Direct Approach to Sales 10:41 Handling Rejection in Sales 12:14 Consistency in Communication and Sales 13:24 Conclusion and Reflection on Cold Selling

Links:

Website: www.bumptobusinessowner.com Instagram: https://www.instagram.com/bumptobusinessowner/ LinkedIn: https://www.linkedin.com/in/carolinepooley/

Music by AudioCoffee: https://www.audiocoffee.net/

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Bump to Business OwnerBy Caroline Marshall