Bump to Business Owner

S5 E9: Why I was targeted by a multi-level marketing scheme - Solo episode with Caroline


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This week I am unpacking the sometimes controversial topic of multi-level marketing schemes.

I have been targeted by representatives of various MLMs 3 times in my life; because I'm a woman, with a performance background (aka poor!), and a mother. I was targeted within months of having my first child.

I share:

- The ways I've been targeted

- How to recognise MLMs for what they are

- How to avoid them

The first rule of MLMs? Deny it's an MLM.

Resources

Doing it For the Kids: https://www.doingitforthekids.net/

Secrets of the Multi Level Millionaire: https://www.bbc.co.uk/programmes/p076n2hg

On Becoming a God in Central Florida: https://tv.apple.com/us/show/on-becoming-a-god-in-central-florida/umc.cmc.67y9928dso088or48kueobu81

Not mentioned on the pod, but also worth a listen!

The Dream: https://open.spotify.com/show/69SbOSdWtOYpJArpX6KczL?si=f5eaa0c57b9443ff

Takeaways

  • Why Caroline is so passionate about MLMs

  • MLMs often target women, who are more vulnerable to their 'opportunities'

  • Why you should research MLMs, their origins and who ultimately is making the money

  • Personal experiences of being targeted by MLM recruiters

  • Red flags to recognise if you're being targeted

  • Ethical concerns surrounding MLM practices

  • Documentaries and shows to watch if you're also interested in MLMs

Chapters

00:00 Introduction and Unexpected Solo Episode 02:15 Understanding Multi-Level Marketing (MLM) and Its Impact 04:50 Personal Experiences with MLMs 07:54 Recognizing Red Flags in MLMs 10:30 Raising Awareness and Ethical Considerations 13:45 Documentaries and Further Exploration of MLMs

Links:

Website: www.bumptobusinessowner.com

Instagram: https://www.instagram.com/bumptobusinessowner/

LinkedIn: https://www.linkedin.com/in/carolinepooley/

Music by AudioCoffee: https://www.audiocoffee.net/

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Bump to Business OwnerBy Caroline Marshall