Learn Marketing

S5C6A2 What is a competitive rivalry?


Listen Later

Season/Course 5: Market Strategy & Frameworks

Chapter 6: Porter's Five forces

Abstract 2

What is a competitive rivalry? Competitive rivalry is a measure of the extent of competition among existing firms. Intense rivalry can limit profits and lead to competitive moves, including price cutting, increased advertising expenditures, or spending on service/product improvements and innovation. Let's understand this marketing concept in more detail in this episode.

For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

...more
View all episodesView all episodes
Download on the App Store

Learn MarketingBy Learn with ADmyBRAND