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S5C6A5 What is the bargaining power of buyers?
Season/Course 5: Market Strategy & Frameworks
Chapter 6: Porter's Five forces
Abstract 5
What is the bargaining power of buyers? The Bargaining Power of Buyers, one of the forces in Porter’s Five Forces Industry Analysis framework, refers to the pressure that customers/consumers can put on businesses to get them to provide higher quality products, better customer service, and/or lower prices. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
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By Learn with ADmyBRANDSeason/Course 5: Market Strategy & Frameworks
Chapter 6: Porter's Five forces
Abstract 5
What is the bargaining power of buyers? The Bargaining Power of Buyers, one of the forces in Porter’s Five Forces Industry Analysis framework, refers to the pressure that customers/consumers can put on businesses to get them to provide higher quality products, better customer service, and/or lower prices. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com