Sometimes change efforts success despite poor communication, or great communication doesn't lead to successful change. Why is that? I argue that the communications campaign operates one "phase" ahead of the change effort, so the levels of success in both are independent and not correlated to one another.

S5E04 - If a Change Effort Fails, Was it Necessarily a Communication Failure?

Reflections on Management blends theory with practical insight of Dr. Tom Galvin - a career military officer turned scholar-practitioner - to offer a series of in-depth reflections on how key management ideas play out in practice. What is the actual meaning of competitive advantage? How do organizations deal with death? Why is change inherently paradoxical? Tune in to hear Tom reflect on these, and numerous other questions by drawing on his long and eventful career as senior military leader!

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S5E04 - If a Change Effort Fails, Was it Necessarily a Communication Failure?

S5E04 - If a Change Effort Fails, Was it Necessarily a Communication Failure?