CEO Nick West talks about Bandit Running, a thriving next-gen performance and lifestyle apparel brand for runners.

Nick shares how he attributes much of his company's success to their "obsession with community" and their strong emphasis on user experience; the humbling, highly enthusiastic response they've received since the launch of their very first product; and the many exciting developments on the horizon, including some innovative new product collaborations with ASIC they'll be launching at the New York City Marathon.